National 5 art and design

Advertise a movie musical and encourage people to see the film

It is retelling of Romeo and Juliet with tony and Maria and two rival gangs

Told through songs and dance

Tragic ending

Paper cut out shapes and silhouettes were combined with hand drawn typography

The screen printing process was used- means they force ink through a mesh screen onto paper. You can use stencils to create shapes by blocking the ink from getting onto the paper

Aimed at musical fans

The bold, simplistic, urban style looked very contemporary at the time it was made.

This appealed to both young men and women because of the brightness and the energy in the poster

This poster reflects style of Swiss graphic design in the 50s

He uses simple and geometric shapes and their symbolism to reflect this work

Saul uses a stencil technique to create the large text in the title

Bass is famous for his use of simple silhouettes and symbolism.

In this case he is trying to create an urban setting

The fire escape runs down the right hand side of the title to communicate that the movie is set in Brooklyn.

The two figures with outstretched arms who are dancing look very energetic which appeals to the target audience

The top half is mostly small white text it’s names of the actors

The bottom half is mostly filled with the title

Their are four dancers, two black and two white

This represents the rival gangs

Typography has been chosen carefully to reflect the urban theme and location

The font is uppercase and bold and looks stencilled (like graffiti)

Two Ts were extended as if they were part of the fire escape

Limited palette

Colour and shape

Black and white are a Strong contrast to the energetic orangey red

Silohettes

Powerful visual impact

Bold, clear and graphic

Contrasting colours entice viewers

Unusual layout makes it memorable

Bold and simplistic and their dynamic poses communicate the energy of the film

Encourage British people to grow own food

It’s a propaganda poster from ww2

Encourage people to plant their own food

Sketching on a small scale first

Read the posters from a distance to make them stand out more

Lithography is a printing process which uses a metal plate so multiple versions of the poster can be produced

dynamic layout and visual puzzle of combining two objects appeals to a wide audience.

Games met the propaganda design brief by making this appeal to a wide audience

These had to work on a small scale and they had to be seen from faraway

‘Maximum meaning through minimal means’

Simple bold and eye catching.

Image of a ship and a spade combined, one visual repping two things

Lines and textures help provide a feeling of movement

The poster is split into 4

A frontal view of the ship

Divided symmetrically in half and is balanced on both halves

A figure of eight shape is created with the ship, the spade and the shadow

Uppercase sans serif

Simple in style and the ‘your own’ are yellow to directly address the audience

Colour line and tone

Uses primary secondary and neutral colours

Designed around the vertical axis and the horizon line

Intriguing image with 2 meanings

Centered, symmetrical and divided into quarters

‘Your own’ speaks to the audience because it has a brighter colour

Influenced by surrealist art, specifically Salvador Dali

For example in Dalis painting ‘An apparation of a face and a fruit dish on a beach’ we can see a vase but also a face

This double meaning can be seen in the ‘Use spades not ships’ poster

Abram games was Jewish and was aware of the Nazis use of propaganda

He was one of the first to see images of concentration camps

In hundreds of the war posters he made you can see the social conscience that Abram games has and how he thinks he should use his skill for good.